Know your audience to choose the right platforms. Younger users favor fast, visual content; older audiences prefer conversation. Focus where they are to boost visibility, engagement, and action results effectively.
Posting at peak times and days increases visibility, engagement, and shares. Each platform has high-traffic periods, so timing posts strategically helps your content stand out, reach more people, and perform better overall.
Each platform favors different aspect ratios. Content may crop or display differently, so choosing vertical, horizontal, or square formats correctly improves visibility, professionalism, and engagement across social media feeds.
Whether nonprofit, creator, or business, understanding your audience and social media—combined with Slide Video Templates—helps you stay visible, promote effectively, and reach or exceed your goals in 2025.